HomePlunge has just announced the Bella, a compact and affordable cold plunge chiller designed to make professional-grade cold therapy accessible to more homes. This exciting new product will debut at the Health & Fitness Association (HFA) Show in San Diego from March 16–18, 2026.
The Bella, powered by a 1/2 HP compressor with digital temperature control down to 37°F, transforms any standard bathtub into a cold plunge in seconds—no ice, no plumbing, no separate tub required. This makes it perfect for apartments, smaller bathrooms, and first-time cold plungers.
“The H3 proved that cold plunging doesn’t need to be complicated or take over your bathroom,” said Christopher Francis, Founder of HomePlunge. “The Bella takes that same philosophy and makes it even more accessible. We designed it for the person who’s curious about cold therapy but doesn’t want to commit to a dedicated tub or a high price tag.”
Key Features of the HomePlunge Bella:
- Compact and space-efficient design
- 1/2 HP compressor with digital temperature control
- Transforms any standard bathtub into a cold plunge
Pre-Order Now with Special Offers!
The Bella is available for pre-order now at thehomeplunge.com with $100 off during the pre-order period. Plus, all pre-orders placed through March 31 will receive a complimentary HomePlunge Premium Bath Robe (a $109 value).
Experience Bella at the HFA Show 2026
Attendees of the HFA Show at the San Diego Convention Center can experience the Bella firsthand and meet the HomePlunge team. The HFA Show is a premier event for discovering the latest innovations in wellness technology, training, and recovery.
Building on Award-Winning Innovation
The Bella follows the success of HomePlunge’s flagship H3 chiller, which was the first and only cold plunge product to win a CES Innovation Award and was named a TIME Best Inventions 2025 Special Mention. HomePlunge has also partnered with the NFL Players Association (NFLPA) and MLB Players, Inc. (MLBPA), providing professional athletes with access to its cold therapy technology.
“Winning at CES and being recognized by TIME validated what we’ve always believed—that cold plunging should work with your life, not around it,” said Francis. “The Bella is the next step in making that a reality for everyone.”
Availability
The HomePlunge Bella is available for pre-order at thehomeplunge.com. Enjoy $100 off and a complimentary Premium Bath Robe for orders placed through March 31, 2026. Shipping is expected to begin in Spring 2026.
Source: PR Newswire
